WSI has provided internet marketing services for many clients in the medical equipment industry.  Partnering with around 10,000 customers per year, this is a sector we understand very well.

Finetech Medical Ltd

A local example of our work is Finetech Medical in Welwyn Garden City, Herts. 

Finetech Medical is a specialist manufacturer of implanted functional neuro-stimulators. Their customers are people with complete spinal cord injuries, their carers and clinical specialists. More recently, they have also helpedcustomers which have Multiple Sclerosis or have had a stroke.

Scenario

Finetech Medical's management recognised that their experise was in engineering, not marketing.  Recognising that internet marketing was the way ahead, they engaged WSI to come up with an internet marketing strategy to get their products better known in the marketplace.

Outcome

Having worked with Finetech's staff to identify their typical clients and their needs, WSI created a website to reflect these requirements.  Our consultant meets with the staff once a month and work together to set objectives for the next period.

We have recently started a search engine optimisation campaign for the website with many page 1 positions already achieved on Google, and have worked with Finetech to use social media marketing to gain access to their client groups.